New Era E-commerce Basics Tutorial

Author: Huang Yunsen
Publisher:
Publish Date: 2004-01-01
Features: E-commerce differs from general information systems and also has significant differences from traditional commerce. This book is written for college students to learn about e-commerce knowledge. The main content includes basic knowledge of computer networks, online market information exploration, security mechanisms in e-commerce, e-commerce processes, online advertising creation and distribution, and e-commerce engineering applications. The book is authored by teachers with rich practical experience, emphasizing both fundamental principles and practical applications. It includes exercises and experimental problems for teaching convenience. This book can be used as a textbook for college science majors in "Basic E-commerce" courses, as well as training materials or self-study references for individuals from various sectors seeking continuing education.