Author: Compiled by the British Market Association, Translated by Sun Jiquan and Zhang Tianci
Publisher:
Publish Date: 1998-10-01
Features: This book is a core introductory guide to the fundamental principles of marketing. It condenses all the techniques and strategies, helping you save costs while achieving significant results. Throughout the book, it emphasizes four key rules in marketing: Think, Talk, Be Self-reliant, and Simplify.
Low-cost marketing
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