Author: Lü Ping
Publisher:
Publish Date: 2002-04-01
Features: Fully utilizing modern management theories and combining the requirements of the new century for the development of the real estate industry, this book explores the theories and methods of real estate development and management, which is the fundamental starting point of the book. The entire book is divided into the following parts:
Part 1, Introduction and Theories and Methods, mainly introduces relevant concepts, comprehensively elaborates on related theories and methods, as well as real estate development and management strategies and their formulation;
Part 2, Acquisition of Real Estate Development Land, Feasibility Analysis, and Project Management, analyzes and introduces the main contents of each link;
Part 3, Real Estate Transactions and Marketing, discusses the main contents and issues in the process of real estate transactions and marketing;
Part 4, Real Estate Enterprises, discusses the impact of corporate activities on real estate development and management from the perspective of real estate enterprise activities, as well as the impact of real estate development and management on enterprise development;
Part 5, Property Management, elaborates on the basic contents of property management and explores the development of property management in China.
The authors of this book have many years of experience in real estate teaching and practice. Based on fully absorbing and drawing on various viewpoints, they focus on summarizing personal teaching and practical experience, especially through the analysis of real estate development and management cases, integrating theory and practice to make the book more realistic.
Real Estate Development and Operation
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