Management (7th Edition)

Author: (USA) Robert L. Robbins
Publisher:
Publish Date: 2004-04-01
Features: This book consists of 6 parts and 20 chapters, with the main content including: Introduction to Management and Organizations; Yesterday and Today of Management; Organizational Culture and Environment; Management in a Global Environment; Social Responsibility and Management Ethics; Decision Making: The Core of Managerial Work; Strategic Management; Planning Tools and Techniques; Organizational Structure and Design; Management Communication and Information Technology; Human Resource Management; Change and Innovation Management; Leadership; Understanding Groups and Teams; Motivating Employees; Control; Operations and Value Chain Management; Controlling Organizational Performance, etc. In the field of Chinese management academia and industry, Dr. Robbins' Management (4th Edition) is undoubtedly the most popular and widely adopted textbook, and it has been a bestseller for many years. However, management is a dynamic discipline, and management textbooks must also continuously adapt to significant environmental changes. While the 7th edition successfully maintains the framework, content, and characteristics of the four fundamental functions of management, it has added numerous new topics and features related to economic globalization and informatization, such as e-commerce, workplace spirituality, stakeholder relationship management, virtual teams, team building, high-performance organizations, value chain management, and work-life balance, to better reflect the latest developments in management practice and research and embody the exciting management of the 21st century. This book consists of 6 parts and 20 chapters, with the main content including: Introduction to Management and Organizations; Yesterday and Today of Management; Organizational Culture and Environment; Global Management Environment; Social Responsibility and Management Ethics; Decision Making: The Core of Managerial Work; Strategic Management; Planning Tools and Techniques; Organizational Structure and Design; Management Communication and Information Technology; Human Resource Management; Change and Innovation Management; Leadership; Understanding Groups and Teams; Motivating Employees; Control; Operations and Value Chain Management; Controlling Organizational Performance, etc. The readership of this book is extremely broad, not only suitable for undergraduate and graduate students in management majors, MBA teaching in various economic and management colleges across the country, but also for management training in various enterprises and institutions, as well as self-learners as essential reference books. All managers and those being managed can find valuable insights into management and effective guidelines for improving their own abilities in this book.