Crisis Management in the Tourism Industry

Author: Dr. Derek Gray
Publisher:
Publish Date: 2004-04-01
Features: Dr. Derek Gray has long been dedicated to the research of crisis management, and he has shown us that not every negative event necessarily turns into a crisis. – Francesco Frangialli, Secretary-General of the World Tourism Organization.
Unlike other industries, tourism is always associated with happiness and beauty in our lives. It is growing steadily and rapidly, and its level of internationalization is also increasing. Many people around the world have participated in tourism activities, either as service providers or as travelers. The favorable development environment of the tourism industry makes it difficult to associate it with crisis management. Only when a crisis occurs does this often overlooked issue come to the agenda. This book aims to provide a comprehensive solution for crisis management, and for this purpose, the author connects many small issues together to help people understand why crises occur, in a way that may be unexpected. For this reason, sincerely hope this book can help the development of the tourism industry.