Author: Xu Zhangyi
Publisher:
Publish Date: 2004-04-01
Features: This book introduces supply chain thinking into the field of marketing management from the perspective of customer value and enterprise value generation, growth, and maximization. It dialectically analyzes the prerequisites, implementation paths, and methods of logistics as a "profit source."
Agile Logistics The Value Realization of Supply Chain Integration: The Value Realization of Supply Chain Integration
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