Where does innovation come from: Leadership's lateral thinking techniques: Leadership's lateral thinking techniques

Author: Sloan
Publisher:
Publish Date: 2004-02-01
Features: Ranked No. 1 on the 2003 UK and US management book sales charts, No. 1 in the "Innovation Management" section of the world's top five media outlets. A self-training guide suitable for leaders at all levels across various industries. If you plan to read only one business management book this year, choose this one. Modern business leaders and managers need to read Where Does Innovation Come From and hear Sloan's insights. This book teaches you how to transform brilliant ideas into meaningful innovation. Lateral thinking, a term coined by Edward de Bono in 1970, refers to a set of methods and systems used to find radically new solutions to problems—approaching them from the side rather than head-on. This book answers these questions for you: How to convert creative ideas into action? How to bypass the Maginot Line of the mind? How to unleash the innovative potential of your team? How to possess the skills to spark new ideas? How to integrate innovation into the core values of your organization? How to apply lateral thinking to drive corporate transformation?