Author: K. Singh (USA) and others
Publisher:
Publishing Date: 2003-01-01
Features: This book compiles 25 cases, all selected from countries and regions in Asia, such as China, Singapore, India, Malaysia, etc. The cases cover a wide range of industries and diverse types of enterprises, from the automotive manufacturing industry to pharmaceuticals, transportation, and more. Whether it's private, state-owned, multinational giants, or local small companies, they are all included. Each case is well-structured, comprehensive in data, and supported by relevant core theories, authentically reflecting the strategic challenges faced by companies operating in Asia. It provides great help to readers in applying strategic theories to analyze specific issues, making it a practical supplementary textbook for learning strategic management theory. This book is suitable for undergraduate and graduate students in management, MBA students, EMBA students, business executives, and researchers in related fields. It is a case collection on corporate strategy in Asia written by professional researchers in Asia, covering cases from a broad range of Asian companies and introducing many current important issues in strategy and management. These cases have been carefully selected to better reflect the geographical and economic diversity of various countries and regions in Asia, as well as the enterprises in mature industries, highly successful companies, and even risk-taking companies with potential for failure. This book is not only invaluable for teachers, students, and corporate strategists in Asia but also for those in other parts of the world.
Table of Contents
Translator's Preface
Recommendation Preface
Preface
Author Introduction
Translator Introduction
How to Prepare an Effective Case Analysis
Case 1: Singapore Telecommunications: Strategic Challenges in a Difficult Market Environment
Case 2: Raffles Hotel (Part 1)
Case 3: Raffles Hotel (Part 2)
Case 4: Lenovo Group and the Chinese Computer Industry
Case 5: Singapore Airlines Group
Case 6: Icicle (Hong Kong) Limited
Case 7: IPC
Case 8: De Lage Landen in China
Case 9: Zara
Case 10: IBCA Limited
Case 11: Singapore Airlines: Facing the Asian Financial Crisis
Case 12: Double Star Group
Case 13: Hefa Group: From Crisis to Astor
Case 14: The Transformation of Nangcheng Glass Bottle Factory
Case 15: Singapore Telecommunications in Europe
Case 16: NOL and APL: Changes at Sea
Case 17: India's Golden Gate: A Case of Strategic Reform
Case 18: The Disintegration of the Global Elite Alliance
Case 19: Singapore Development Bank: Public Outcry Over Two New Dollars in Violation
Case 20: Multiple Operations of Luxury Watch Retailers
Case 21: My Network in China
Case 22: Lord Stow's Bakery
Case 23: The Strategic Case of THG Company
Case 24: The Newspaper Industry Crisis: The "Gut Shot" Battle
Case 25: Narayana Refinery
Strategic Management: Competition and Globalization
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