Post-WTO Business Management Strategies and Practices

Author: Gu Yongcai
Publisher:
Publish Date: 2002-07-01
Features: Our enterprise has received too much care. In the era of new competitive rules, can we hold onto our existing soil while exploring more fertile land to grow stronger? This is what we are concerned about. Our enterprise should strengthen its own management. Not only should it adapt to the environment after WTO in terms of concepts, but it should also continuously explore experience from daily practical management, master more advanced management methods, and more effective operational methods. This book is divided into ten chapters, including topics such as the development trends of enterprise management after joining WTO, the adjustment of corporate business strategies after joining WTO, an overview of corporate strategic management, the management of corporate business decisions, the international business strategy of enterprises, the international management of enterprises, the production and operation management of enterprises, the project management of enterprises, the management practices of small and medium-sized enterprises, and emerging management models and practices, etc. We strive to make this book systematic, cutting-edge in content, and practical, providing a beneficial exploration for advancing Chinese enterprises to meet the challenges of WTO.