Customer relationship management accelerates profit and enhances competitive advantages.

Author: Ronald S. Swift
Publisher:
Publish Date: 2002-03-01
Features: Are you exhausted from dealing with customers' elusive and extremely fussy behaviors? Are you struggling to maintain and manage complex and ever-changing customer relationships? Your customers may be undergoing various changes, yet you remain unaware? Your customers might be quietly slipping away, and you feel powerless? Then, read "Customer Relationship Management"! What could be more important than a sound and effective customer relationship system? Customer relationships hold infinite valuable resources and endless business opportunities, serving as the lifeline for a company's survival and growth, and are currently the hottest focus globally. This book was published simultaneously with the U.S. edition, and the author Ronald Swift is a world-renowned expert in this field, currently serving as Vice President of NCR. The insightful perspectives and solutions he provides in the book will definitely open your eyes, turn your business around, and ultimately help you reach the pinnacle of success!