Casting CNN

Author: Reese Schonfeld
Publisher:
Publish Date: 2004-01-01
Features: Reese Schonfeld and Ted Turner, an odd couple in the field of television news, were destined to permanently change global communication. The new news broadcasting models originating from CNN—"24-hour rolling coverage," "live broadcast," "hotline," "satellite transmission," "live studio," "digital images"—were followed by countless successors. The author revisits the unrestrained victories of CNN's early days, the trials of its middle age, and the tragedy before the merger of Time Warner and AOL. This book is highly entertaining, revealing the new world of electronic communication. It's a legendary story for all ages, encompassing life yet transcending it, far more engaging than any business book.