Customer Service Manager's Desk Reference

Author: Richard
Publisher:
Publish Date: 2004-02-01
Features: For managers who communicate with customers through non-face-to-face methods, "The Customer Service Manager's Desk Reference" is an invaluable book that can help you achieve outstanding performance. This book vividly highlights media based on telephone technology (such as telephone, fax, email, e-commerce, wireless communication, IP telephony, etc.), presenting numerous forward-thinking ideas that help people think about how to succeed in customer feedback management. It fully clarifies that this success cannot be achieved solely through relevant technology but also relies on relevant people. The book fills a huge gap and is an excellent book for every marketing professional, as well as for thousands of people who are about to enter the field of customer relationship management.