Enter the broad consulting industry

Author: Nash
Publisher:
Publish Date: 2004-01-01
Features: This book aims to provide you with the techniques and methods needed to establish and manage your own consulting company. After reading this book, you will gain a comprehensive theoretical understanding and recognition of the consulting industry and the entire consulting process. Additionally, you will learn about the benefits and challenges of choosing consulting as a career, weigh your personal strengths and challenges to determine if you can adapt to the pace of the consulting industry, and define the strategic direction for your own consulting company. You will also master the skills and practical tools to make it a reality. You will understand how to raise funds and maintain financial control over your company, and have the ability to develop and implement a marketing strategy, learning how to maintain marketing activities while balancing ongoing business operations.