18 Ethical Cultivations for the Ultimate Winner

Author: Luo Shifan
Publisher:
Publish Date: 2004-02-01
Features: Discussing economic ethics issues cannot be divorced from the specific ethical traditions of each country. The current challenge for Chinese entrepreneurs is that most available books are heavily colored with Western philosophical perspectives. Dr. Luo Shifan stands out by pioneering a new approach: he emphasizes and develops China's ethical traditions and applies them to analyze the international economic ethics issues of Chinese enterprises. After a series of major corporate scandals involving Enron, Arthur Andersen, and WorldCom, business leaders have never faced such severe ethical challenges. How can businesses maintain sustainable development? How can they win in competition? How can they continuously improve themselves in practice to become ultimate winners? You might want to read this book, "The 18 Ethical Practices of Ultimate Winners." The author reveals to us that in addition to mastering the art of management, it is essential to understand the ethical rules in international economics. Economic ethics rules are informal institutions that run parallel to management systems. Economic ethics is the ultimate pursuit of entrepreneurs for the progress of human society. This pursuit not only benefits the optimization of the business environment but also fosters the development of the enterprise itself, and can even be the fundamental guarantee for the sustainable development of the enterprise. It is the winning strategy for entrepreneurs and all of us to become ultimate winners. This book is the first to explore business ethics using Chinese enterprise cases. Dr. Luo Shifan organically combines the theory and practice of economic ethics, offering valuable insights for Chinese entrepreneurs. The book provides an objective and fair assessment of business scandals in Asia and the West. It also offers unique perspectives on the role of mass media and the objectivity of statistical data. These insights undoubtedly hold significant implications for Chinese entrepreneurs and researchers in economic ethics.