World 500 Strong Tactic

Author: "21st Century Business Herald"
Publisher:
Publish Date: 2004-02-01
Features: 21st Century Book Series. This is a learning-oriented book about the world's business strategies and development strategies, targeting middle and senior management in enterprises who have the courage to face the challenges of the 21st-century economy. Whether they are in traditional energy and chemical industries or at the forefront of the new economy, they can benefit from reading this book. The book features the CEOs or China market representatives of 30 Fortune Global 500 companies, including DuPont, BP, Honda, Canon, Procter & Gamble, Roche, and more, sharing the secrets of long-term success or rapid growth. Senior financial and economic journalists pose direct and incisive questions, while top executives from super companies provide sharp and insightful answers—this is what makes the book unique. If "Listening to the Voices of Business Leaders" is a condensed collection of global financial wisdom for Chinese practice, then this book can be considered a brilliant performance of global business and management wisdom in China. The editors selected over ten senior journalists, spent a year conducting in-depth research and interviews, featuring the CEOs or China market representatives of 30 Fortune Global 500 companies to share the secrets of long-term success or rapid growth with readers.