Business English Letter Writing Guide

Author: Deng Shuxun
Publisher:
Publish Date: 1999-05-01
Features: It is extremely important to write good business letters because they concern the interests of an individual or a company. However, if thousands of words are sent daily, reflecting a lack of trust in the company they represent, such letters can do more harm than good. Because they often undermine the confidence and goodwill they aim to establish and maintain.
The authority on English business letters believes that a good and effective business letter must be simple and concise—using short sentences, avoiding long and complex statements and paragraphs, and presenting the message in an interesting and complete manner. In today's era, writing a good and effective business letter is more crucial than ever, as many businesses rely on correspondence for transactions.
In addition to sales letters, negotiation letters, and collection letters, this book also includes extraordinary and outstanding letters, such as letters for building relationships and social correspondence. At the end of the book, there is a glossary of common terms used in modern English business letters.