Speech and Eloquence

Author: Cheng Zailun
Publisher:
Publish Date: 2003-07-01
Features: This book highlights the characteristics of secondary vocational education, emphasizes practical application, provides numerous oral communication examples as demonstrations, and includes corresponding oral training exercises. It serves as a textbook for the secretarial program in secondary vocational schools and can also be used as a reference for students in early childhood education and business management programs. This book is a supplementary teaching material for the National Planning Textbooks of Secondary Vocational Education. The book consists of eight chapters, covering the main content such as common issues in oral communication, the basics of communicative eloquence, persuasive eloquence, professional eloquence, speech eloquence, and argumentative eloquence. It includes applied theory, methods, characteristics, and precautions, with a focus on exploring oral communication skills in different contexts.