Quantitative research in social economy and the application of SPSS and SAS

Author: Luo Ke-ren
Publisher:
Publish Date: 2002-01-01
Features: This book comprehensively introduces a series of quantitative research methods, including how to propose variables and questions, form research hypotheses, design research plans, select measurement methods, collect information, and analyze it using modern statistical techniques, as well as how to draw conclusions and write research reports. At the same time, it also introduces practical techniques of SPSS and SAS statistical software in conjunction with each step of quantitative research. This book not only provides a scientific and standardized guide for quantitative analysis and research but also offers instructions on statistical software usage. It is widely applicable to quantitative analysis and research in markets, enterprises, government management, and academic research. It can also serve as a textbook or reference for researchers, graduate students, college students, and management personnel as well as computer technicians in enterprises and institutions of higher learning.
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