Sports Psychology: Concepts and Applications: Concepts and Applications

Author: Richard Cox
Publisher:
Publish Date: 2003-03-01
Features: This book is a textbook of sports psychology. It mainly includes an introduction to sports psychology, motivation issues in sports, athletes' arousal, attention, and personality, situational factors related to anxiety and mood, cognitive intervention, and behavioral intervention, etc. This series comprehensively covers all important areas of sports industry management. Most of the versions have been revised multiple times and have long established themselves as classics and authorities abroad, with some even revised to the 12th edition as evergreen textbooks. They hold inspirational, guiding, and practical significance for the development and growth of the sports industry market in China. The advanced concepts of sports industry management, as well as practical skills and methods in sports and marketing management, will serve as a solid foundation for rapidly elevating the level of sports industry management education in China.