Basic and Practical Training of E-commerce Applications

Author: An Shuzhi
Publisher:
Publish Date: 2003-12-01
Features: This book is a textbook on the fundamentals and practical training of e-commerce applications. It is written in an easy-to-understand manner, connecting theory with real-world examples through typical cases. It introduces the basic concepts and related theories of e-commerce, explaining the concepts of online marketing, electronic data interchange (EDI), e-commerce payment, and e-commerce logistics. The book also covers e-commerce application technologies and solutions, e-commerce security, and legal issues related to e-commerce. This book emphasizes the development of practical application skills, with exercises and hands-on training tasks at the end of each chapter. Through practical training, readers can initially master the ability to solve some practical e-commerce problems. This book can be used as a textbook for e-commerce-related programs in vocational colleges and ordinary universities, as well as a training textbook and self-study guide for e-commerce.