Author: Zha Jianxian
Publisher:
Publish Date: 2003-05-01
Features: Textbook for university e-commerce majors. This book systematically introduces the basic theories, principles, methods, and technologies of logistics and supply chain management, including the concepts and content of logistics and supply chain management, logistics activities and their management, logistics distribution, logistics services, supply chain construction, principles and content of supply chain management, supply chain integration and optimization, logistics and supply chain competitive strategies, logistics information systems, logistics and supply chain performance evaluation, etc. The book has a rigorous structure, up-to-date content, and clear focus, making it suitable as a textbook for university e-commerce, logistics management, information management and information systems, and logistics engineering majors. For technical personnel and managers engaged in logistics and supply chain management research, this book also holds significant reference value.
Logistics and Supply Chain Management
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