Author: Guan Yixin
Publisher:
Publish Date: 2002-05-01
Features: This book includes: 6 papers, 1 speech, 2 cases, 1 dialogue with a CEO and 1 correspondence, 3 Q&A sessions with journalists, and 1 reading note. They thoroughly explore the theories and methods at the forefront of contemporary international strategic management.
Core Competitiveness of Enterprises: The Winning Path of Strategic Management
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