Language and text at the crossroads

Author: Chen Xiaoning
Publisher:
Publish Date: 2004-01-01
Features: This is a collection of essays by a group of young people who love life, discussing contemporary social language. It showcases the linguistic landscape of the streets and avenues, allowing us to appreciate and reflect on the rich and diverse language in our daily lives. "Language of the Streets and Avenues" refers to social language. Social language refers to language used by the public, including written and spoken forms. As a linguistic concept, social language is precise but lacks warmth, creating a sense of distance. We chose the term "Language of the Streets and Avenues" to bridge the gap between people and social language, encouraging everyone to feel that they can contribute to the development and construction of social language. The "Language of the Streets and Avenues" mentioned in this survey report primarily includes various advertisements, posters, slogans, store names, road signs, traffic signs, covenants, notices, bulletins, instructions, service language, popular slang, greetings, and more.