Analysis of 150 Examples of Contemporary Foreign Advertising

Author: Bai Guang
Publisher:
Publish Date: 2003-09-01
Features: "150 Examples of Contemporary Chinese Advertising Analysis" and "150 Examples of Contemporary Foreign Advertising Analysis" each select 150 classic contemporary advertisements, categorized into clothing and footwear, food and tobacco, beverages, pharmaceuticals and health care, cleaning and daily necessities, home appliances, transportation, cosmetics and watches, computers and commercial services, catering and hotel services, tourism and general services, publishing and media, industrial construction and real estate, finance and insurance, corporate image, and public welfare, for brief analysis.