Author: Spencer Johnson
Publisher:
Publish Date: 2001-09-01
Features: The world's most popular management method, offering a new perspective on facing change and crisis! — The fable Who Moved My Cheese? is truly a world-bestselling book: In just two years, it sold nearly 20 million copies in Europe and America; and it has long been featured on authoritative bestseller lists such as Amazon, The New York Times, The Wall Street Journal, and USA Today. Now, this book is officially landing in China! It is said that global Fortune 500 companies like IBM and Coca-Cola use this book to train employees. General CEO Jack Welch even called this book: "You can hardly imagine how a simple idea in this book changes people's minds!" This book is also referred to as "China's psychological preparation guide for joining the WTO." . Who Moved My Cheese? is a simple fable filled with profound truths about change in life. It's an interesting and enlightening story that depicts four characters living in a "maze," who do their best to find "cheese" to nourish their bodies and minds and bring them happiness. Among these four characters, two are mice named "Snoopy" and "Hurry-Up"; the other two are little people about the same size as mice, named "I'll Be Back" and "I Don't Get It," and their appearances and behaviors are almost identical to modern humans. Here, "cheese" is a metaphor that can represent anything you desire in life. It could be a job, relationships, money, property, health, or inner peace. The "maze" in the book represents a place where you spend time and effort searching for what you want, which could be the organization you serve or the community you live in. In the story, these characters face sudden changes. In the end, one of them successfully adapts to these changes and writes about his journey of transformation and the lessons he learned on the walls of the maze. When you read those messages on the walls, you can find your own way to deal with change. Understanding these methods will reduce your stress and help you achieve greater success in life or work (no matter how you define success and stress). This book...
Who Moved My Cheese?
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