Customer second

Author: Rosenblatt
Publisher:
Publish Date: 2003-10-01
Features: "Customer Second" is an extremely motivational book that will make you jump out of your comfortable chair immediately and take actions that world-class companies should take today. This book contains many useful ideas that can be implemented right away. Rosenblatt's leadership philosophy is clearly reflected in his business model. The concept of "Customer Second" may seem unconventional at first glance, but upon closer consideration, it makes perfect sense. Rosenblatt has proven that this is his reliable method for achieving profitability. The approach is unconventional, but the results are undeniable. Since the publication of this edition, the ideas and strategies outlined in the book have inspired countless CEOs, entrepreneurs, and managers around the world, shaping a generation of business leaders and thinkers (such as Jeff Greenfield, Scott McNealy, etc.). When Rosenblatt International recovered from the devastating blow to the tourism industry caused by the 9/11 attacks, the power of these ideas and strategies was undeniable. In this 10th anniversary revised edition of "Customer Second," Rosenblatt and his co-author Diana McFerrin Peters prove that Rosenblatt's leadership style is also suitable for the new century.