Author: Li Wei
Publisher:
Publish Date: 2001-05-01
Features: This book is divided into four parts: Introduction, Principles, Form, and Art. The detailed content includes design — the image of modern civilization, the concept of modern design, the value of design and its social effects, the origin and development of modern design, modern design types and related disciplines, the qualities and knowledge structure of modern designers;
B Principles — the basic principles and requirements of modern design, the communication and effects of design information, the relationship between modern design and the market economy, design culture and design style, the methods and procedures of modern design;
C Form — the fundamental composition of modern design morphology, the creation and variation of modern design images, textual expression in design, and color planning in design;
D Art — creative thinking and imagination in design, the charm of design creativity, the relationship between design and artistic expression, the psychological aspects of visual form in design, and supplementary illustrations.
Design Basics
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