French Graphic Design Classics (Part 1)

Author: Wang Xueqing
Publisher:
Publish Date: 2003-08-01
Features: The French nation is romantic, free, and possesses a high level of artistic quality. French graphic design is also distinctly characterized by its freedom, spontaneity, and creativity. The works collected in this book include not only classics but also some that stand out due to their unique typography and layout; a distinctive concept or a perfect graphic; a purely commercial promotional design, though not overly avant-garde, yet accurately and appropriately fulfilling an information service; or perhaps something that sparkles and deserves reflection and inspiration. As a designer, one must observe everything around with sharp eyes, broaden one's knowledge, stay attuned to trends, and keep up with the times—this is what a good designer should possess. This book features over 660 design cases from French graphic designers since the 1990s, including graphic creativity, graphic design, typography, outdoor advertising, and book cover design.