Product strategy derived from customer psychology

Author: Lin Ning
Publisher:
Publish Date: 2002-04-01
Features: This book is part of the Classic Training Treasury series, focusing on product strategy derived from customer psychology. It enables you to understand the key product marketing psychology techniques that businesses should master when formulating product strategies. Perhaps even a small change in the product can produce unexpected results. The book is comprehensive in content, lively and innovative in form, and possesses strong scientific, theoretical, targeted, and practical value. For business professionals, this book is highly recommended.