Emergency!!!: Prevention and Countermeasures: Prevention and Countermeasures

Author: Mitroff
Publisher:
Publish Date: 2004-01-01
Features: This book is the crystallization of Professor Mitroff's decades of outstanding wisdom and experience in the field of crisis management, where his name will forever be etched. Complex organizations form a world of constant change, and countless crises are inevitably bound to occur within them. This book is a must-read for anyone involved. It is highly visionary and immensely beneficial, offering a systematic, practical, calm, and ethically grounded approach to avoiding, preparing for, and handling various crises. What more could you possibly want? In today's world, crises are no longer unfamiliar to people, and in recent years, man-made crises have been popping up one after another. Everyone feels the pressure of crises from all directions at every moment. As a significant work based on decades of experience, Professor Mitroff, recognized worldwide as the founder of crisis management and one of the authorities in both the theory and practice of crisis management, combines globally renowned crisis events to reveal the significant characteristics of corporate cultures that trigger and exacerbate crises. Using real-life cases and actionable practical steps, he explains to readers how to predict and prevent crises before they happen and effectively respond to them when they occur. Target Audience: Business managers, public relations professionals, relevant departments of government agencies, and faculty and students of business and management majors.