Corporate Culture Studies Curriculum

Author: Wang Chengrong
Publisher:
Publish Date: 2000-10-01
Features: This book is divided into nine chapters, elaborating on the historical context and development of corporate culture theory, the basic principles and systems of corporate culture, its evolutionary patterns, the main subjects and core projects of corporate culture construction, as well as its extension work. It also covers the comparison and reference of corporate culture, and its innovation and development.