Negotiation is that simple!

Author: Herb Cohen
Publisher:
Publish Date: 2004-01-01
Features: Negotiation is a part of everyone's life. We negotiate in our daily lives, and through negotiation, we improve our quality of life! We negotiate with others in various ways every day, including with superiors, subordinates, colleagues, clients, family members, and more. Renowned negotiation expert Herb Cohen, with over 30 years of practical experience and having communicated with nearly one million people, presents simple and easy-to-learn negotiation tips and techniques in a relaxed and humorous language, offering a unique and flexible perspective on negotiation for your daily work, life, and studies. In fact, negotiation is that simple! As one of the world's most outstanding negotiation experts, Herb Cohen has engaged in communication and interaction with approximately one million people through his unique style in countless speeches, seminars, and workshops. His clients include the President of the United States, CEOs of renowned companies, agents in the sports and entertainment industries, and government departments, including the Central Intelligence Agency (CIA), the Federal Bureau of Investigation (FBI), and others. This new book is a culmination of his 30 years of negotiation experience, introducing powerful and exquisite negotiation skills in life and work through metaphor and analogy in a witty and humorous language. It will help you achieve business success, career development, and improved family relationships.