Strategic Alliances and Corporate Competitiveness

Author: Zhou Jian
Publisher:
Publish Date: 2002-09-01
Features: This book is essentially an interactive discussion on two issues: strategic alliances as a corporate strategic choice and the relationship between strategic alliances as a corporate strategic value provider and corporate competitiveness. Although it may not appear to be a new perspective at first glance, from the theoretical starting point of the book, it is relatively novel. The author presents the competitive value contribution of strategic alliances to the firm in the form of capital expansion, particularly on the institutional, organizational, and technological cognitive levels, which is especially helpful for in-depth research on corporate competitiveness. The book is well-structured, logically rigorous, theoretically grounded in practice, well-written, and fluent in language, with detailed information. Building on previous research, it has done a great deal of systematic and pioneering work. Therefore, I am willing to recommend this book to friends in the field of strategic management theory and the corporate world.