Introduction to Management

Author: Zhao Lifen
Publisher:
Publish Date: 2001-11-01
Features: This book is completed based on summarizing teaching experience in mathematics and drawing on the latest achievements of related research at home and abroad. Its main features are as follows: 1 It maintains the traditional disciplinary system framework while innovating in format. Specifically, it clearly states learning objectives before each chapter to help readers grasp the key points and main issues of the chapter before diving into the content. After the main text of each chapter, a summary is provided to summarize and organize the ideas. To facilitate the connection between theory and practice and achieve the goal of applying what is learned, case discussions are included after each chapter, followed by review questions on the main content of the chapter. 2 Based on traditional management principles, it innovates in content. It introduces the latest achievements of related research at home and abroad, such as new perspectives on leadership and an analysis of management models from a cultural perspective. 3 It enhances the practicality of management research. Not only does it introduce the new concept of business reengineering as a management transformation and innovation in the forefront of management, but it also dedicates a chapter to a comparative study of management practices in three countries—China, the United States, and Japan—horizontally. This book is suitable for use as a professional textbook for postgraduate students and undergraduate students in management, as well as a reference book for students in other disciplines and categories.

📌 Related Posts