Typical 3D title sequence and advertising production tutorial (with disc) (with disc)

Author: Zhang Li
Publisher:
Publish Date: 2003-10-01
Features: In addition to providing detailed explanations of various techniques and skills, this book focuses on the production processes of opening titles and advertisements, introducing knowledge on how 3D film and television production personnel can write creative scripts, plan the timing of each shot according to scenes, and refine the models needed for production. The writing adopts concise language, is accompanied by practical operation examples, and includes example files on the accompanying CD-ROM, striving to make the content easy to understand and apply at a glance. Based on the author's years of experience in creating 3D film and television opening titles and advertisements using 3ds Max and After Effects, this book selects two typical production cases—the "Journalist's Viewpoint" opening title and the "Mars Solar Water Heater" advertisement—to introduce step-by-step how to use 3ds Max 5 and After Effects 4.1 to create 3D opening titles and advertisements. The book provides detailed explanations on script design, scene planning, model and material creation, animation control, post-production compositing, and various special effects. This book can serve as a learning tutorial for professionals in film and television production, specialized documentary production, television program packaging, multimedia production, as well as enthusiasts of computer-based film and television production. It can also be used as a training textbook for film and television production.