Open a unique restaurant

Author: Zhong Fanglei
Publisher:
Publish Date: 2003-11-01
Features: "Food is the first necessity of the people." In the economic climate of cautious investment and observation, the rapid growth of the catering industry has formed a bright landscape. This ancient yet perpetually vibrant industry has always attracted a large number of investors. A research report from the World Economic Cooperation Organization claims that the catering industry will be one of the 15 booming professions in the new millennium. This book focuses on specific and practical details, providing an in-depth discussion of the process of starting, operating, and developing a single-owner restaurant. Starting from the perspective of small and medium-sized restaurant entrepreneurship, it meticulously describes the entire process of establishing a restaurant, including obtaining licenses, raising funds, choosing a restaurant location, and purchasing equipment. Subsequently, it enters the stage of restaurant operation. To match this stage of operation, the book provides detailed descriptions of details such as menu design and employee recruitment. If your restaurant has gone through the first two processes and has been operating very successfully, then you must face issues of expansion, including strengthening internal management, brand management, and chain operations.